• Getting to a Wholehearted Yes Moving from Buy-in to Ownership

    Wholehearted agreement means moving stakeholders beyond buy-in for the decision-making process. Buy-in suggests a temporary or passive interest that fades once trust in leadership is established. Ownership means constituents continue to take an active interest in decisions and are committed to having ongoing and meaningful input into the process. Getting to this depth of agreement takes courage, and it requires the right approach. In this interactive session learn how a seasoned communication leader in education is leveraging innovative engagement tools to build trust, ownership and culture in his school district.


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